2550 Hadley Grove S. D., Carmel, IN 46074 (317) 931-9665
Five-Star Reviews Attracts More Customers

Reputation Marketing
The Importance of
Reputation Marketing
Reviews Give You Pre-Qualified Presold Leads
BECAUSE BUYERS TRUST REVIEWS...
As Much A Family And Personal Recommendations
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Reputation Marketing
%

of Buyers Trust Reviews As

Much As Personal Recommendations."
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The Two Biggest Benefits of A FIVE STAR Reputation
Trust

People trust reputation as much as recommendations

Google

It helps a business get into the three-pack on the first page of Google

The Shift to Reputation Marketing

Biggest Shift in Marketing in 10 Years
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CHALLENGES WITH ONLINE REVIEWS

OVER 90% OF CONSUMERS READ ONLINE REVIEWS

In fact, there are over 26,000 reviews posted online per minute! So it’s a sad day when you Google your business & find you aren’t doing as well as you thought.

NEGATIVE REVIEWS ARE NOT GOING AWAY ON THEIR OWN

You must manage your reviews. However, managing reviews manually is difficult–with over 600 review sites, you’re seldom aware of all your reviews or your Net Promoter Score.

IN SPITE OF YOUR BEST EFFORTS…

Some of your customers are NOT happy and they’re telling everyone online. But unhappy customers are disproportionately vocal and often don’t fairly represent your business. Some are even written by competitors!

IT TAKES TIME TO MANAGE YOUR ONLINE REVIEWS

Especially if you don’t use reputation software–time that you simply don’t have.

Our Five Star In Five Days Challenge
Our Approach to Reputation Marketing

First, we build a customer feedback page. Patients/Customers are directed to this page in one of three different ways:
Sign in
Given a Business Card
Sent a postcard after service
Once they fill out the form, if they give a 4-5 star review they are directed to the business directory listing (Google, Yelp, etc.) if they give a 3 star or less they are taken to a page that apologizes for their disappointment and that their information will be shared with management. The business then gets an email sharing the feedback so that the management/ owner can decide what steps should follow.
Reputation Marketing

Through this process we Build your Online Reputation

Reputation Marketing
Your Online Reputation is then Managed

The owner/manager will receive emails when a review is shared, all of the reviews are monitored to encourage the good reviews to go online and letting those with bad experience know that they will be heard. Monthly reports will be shared and all of your directory listings will be monitored through the system.

Reputation Marketing
Final Step: Marketing Your Reputation

Your 5 STAR Reputation is then automatically marketed to your social media, your website, photo sharing sites, and there is even an automatic video option. To make sure your 5 STAR Reputation is known to anyone who might search for or come across your business

Now is the time to build your 5 STAR Reputation During our 5 STAR in 5 DAYS Challenge

To participate:
01
You must have a list of 50 clients that include first name, last name, and email address.

02
You must be willing to work with deadlines.

03
Must be able to respond quickly to emails.

If this is you, send us an email to info@jftwebmarketing.com with the headline “5 STAR in 5 Days” and we will make sure you qualify.
Key Statistics
%
of consumers used the internet to find a local business in the last year, with 33% looking every day
%
of consumers read online reviews for local businesses, with 52% of 18-54 years old's saying they "always" read reviews
%
of people would consider using a business with less than 4 stars
The average consumer reads 10 reviews before feeling able to trust a business
The average consumer spends 13 minutes and 45 seconds reading reviews before making a decision
Among consumers that read reviews
%
read businesses’ responses to reviews
%
of consumers have now been asked to leave a review for a local business
%
of these being offered a discount, gift or cash in return