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It is said that 95{82b48e0ac82c8259e9c8004fcd9505a66a24b06cfcdff4031dbdaed4a4a3c80c} of messages sent by messenger are read, the best response currently given for any type of marketing. But also a more complicated process not only to set up all the follow up messages, but to also stay within the Facebook rules – that continue to change. Creating leads on your website that direct people to messenger has been proven to increase response to messages and increase business. The first step is to create information that your potential client would like to receive to guide them to make the decision to select your business.